5 Things We’ve Learned in 5 Years

On July 1, 2008, The Awen Group opened its doors…from the basement of a co-founder’s home. Since then we’ve grown and expanded from her basement, to our office in Uptown Shelby and to an additional space in Downtown Belmont. Five years is quite a milestone for a...

Five Simple Ways to Grow Your Email Database

Email marketing is an incredibly powerful instrument to have in your inbound marketing tool bag. It can help create opportunities beyond your website and social media efforts.  So how do you build your email database? Here are 5 simple ways. Implement landing pages on...

Audiences are hungry for great content…

“Content is king”.  Chances are you’ve heard this quote by Bill Gates once or twice before but are you taking it to heart? Great content is an essential part of your inbound marketing strategy, especially when it comes to your website, blog and social media efforts. ...

Making the “jump” to Social Media through Inbound Marketing

The use of social media in a professional setting is still up and coming. Those of you that use social media regularly in your profession don’t think about it, but for those who just use it socially, or hardly ever use it at all, it can be a very unfamiliar and scary...